Since Militzer & Münch Romania was founded in 2004, Managing Director Valentin Dragu has driven the country unit’s activities with great commitment. Although the country’s economic climate continues to be characterized by high inflation, rising energy prices and the effects of the war in Ukraine, the team has been able to maintain its strong market position. Valentin Dragu relies on two things in particular: adaptability and digitalization.
Mr. Dragu, how would you describe the situation of Militzer & Münch Romania in the face of the current challenges?
At this time, our geographical location and the resulting imponderables are strongly impacting our work. However, we have been quick to adapt to the conditions. This is what sets us apart, and it makes me very proud.
How did you and your team achieve that?
In short: through adaptability. Rising energy prices, for example, require optimized cost management in other areas. We are responding to the currently growing demand in road transport, coupled with a slight decline in other business segments, by reorganizing our team accordingly. I really appreciate the fact that we, as a country unit, can act so flexibly and independently, but can always count on the support of the Militzer & Münch Group. This makes us competitive. Because in principle, it is important to keep up with the times, to quickly accept changes and to respond to them.
Could you give us an example of such a change?
Since last year, a new electronic system has been in force in Romania for the road transport of certain goods. The mandatory reporting that this entails for us technically means more time and effort, which we have been able to successfully minimize, because we are already working hard to digitize and optimize our internal processes. Thus, we quickly found an efficient way to comply with the new regulations.
What other plans do you have for Militzer & Münch Romania?
We want to continue to grow, we want to further improve our order situation and stand out from the competition. That is why we are continuously working on tailoring our range and our services to the needs of our customers in the best possible way. Our goal is also to further increase brand awareness, and here, too, digitalization is the way forward: we want to increase Militzer & Münch Romania’s presence in social media in the future and use social platforms to increase visibility and to establish contacts with potential customers. I am convinced that this is the way for us to successfully master the challenging phase we are currently in.